You wont believe your eyes when you see the magical eye ball illusions with the new exciting range from Marvins magic.

Perform amazing innovative illusions from hypnotic eyes, growing and shrinking head, multiplying and floating eyeballs. Aimed at children over 8 and adults, magical eye balls are great family fun and a perfect for those starting out in magic.

Following the success of the Freaky body illusion is the ‘freaky finger illusion’ that includes unbelievable digit dexterity and magical finger tricks.

These will retail for around £10 and £15 and will be available from august this year.

Flair have added Puppy In My Pocket to their Shaker Maker range so you can now shake your way to making your two favourite cute puppies.

Shake, Shake, Shake and magically create! Just  add the “magic Shaker Maker powder” with water. Give it a shake, shake and shake! Remove, dry and paint!

Puppy In My Pocket Shaker Maker will be available in the Autumn.

There are lot of other Shaker Maker characters from Ben 10 to Dora Explorer.

Shaker Maker are priced at around £9.99 and available from all major toy shops.

With the Wolverine movie release coming up in May ‘X-Men Origins’, there is a range of Wolverine Toys and Action figures to hit the toy shops.

Wolverine toys new releases  include Wolverine Action Figures, Slashin Action Electronic Wolverine, Electronic Battle Claw, Wolverine X Cruiser with figure and Super Hero Squad Battle Packs.

Monopoly Clone Wars edition features the classic game of monopoly based on the new animation series set between episodes II and III.

Now players can buy and trade planets from the world of Star Wars with 6 collectible tokens featuring  the key characters of Rex, Anakin, Osaki, Obi-Wan,  Grevious & Assaj.

Monopoly Clone Wars is out now.

Hasbro are releasing a range of Transformer Toys to coincide with the ‘Transformers Revenge Of the Fallen’ movie due out at the cinema on 26th June 2009.

The latest transformer toy releases range from Fast Action Battlers, Power Bots, Movie Robot Heroes and Robot Weapons all due out for release at the end of May.

One to look out for is the ‘ Supreme Combiner’ large scale Transformer where characters combine to form the ultimate villain that is packed with light and sound features.

With release of the GI Joe movie in the summer comes an inevitable new line of toys for kids.  GI Joe promises to deliver a a range of hi-tech toys with projectile launchers and advanced vehicles that will no doubt be a hit with the kids.

G.I. JOE PIT PLAYSET

An expandable playset (2ft wide and 3ft tall) that allows kids to play out all the most dynamic and action packed scenes from the movie within various chambers and layers. Also includes a GI.Joe figure.

G.I. JOE MOVIE 3-3/4-INCH MOVIE FIGURES

G.I. JOE was the world’s first action figure, and the highly detailed movie-line 3 ¾-inch figures continue this great legacy. All figures are sculpted to match their on-screen counterparts, including Sienna Miller as BARONESS, and Christopher Eccleston as DESTRO. Figures come with high-tech gear and projectile launchers, allowing kids to fully recreate all the action from the movie.

SRP £7.99, Ages: 4+, Available: Summer 2009

G.I. JOE MOVIE VEHICLES

This awesome collection recreates the larger vehicles from the upcoming G.I. JOE movie. They represent the most technologically advanced vehicles in the G.I. JOE vs. COBRA arsenal and each is equipped with a hidden reveal weapons system. Designed to traverse a wide range of terrains, each vehicle comes with an action figure to help steer your team to victory.

The entry scale Alpha vehicle featuring universal projectile launchers, realistic articulated figure and a surprise attack feature.  The Bravo vehicle collection recreates the larger vehicles from the film, the most technologically advanced vehices in the GI Joe and Cobra arsenal that are designed for tough terrain. All come with an action figure to help steer the vehicle on course.

The Night Raven vehicle is the largest fully equipped with engines and weapons, light and sounds. The Cobra Jet features pump action “lock and load” which makes ready missiles for attack. Comes with a Viper pilot figure.

ISSUE GEAR ROLE PLAY

Thus spy gear assortment allows kids to get the gear of tomorrow just like the GI Joee and Cobra Teams in the movie. A cool wrist band launches nanomite discs with a cool spy lens. Plus you also get a high tech flashlight that projects awesome GI Joe logos and images for night time fun.

Ninja Sword Play

Recreate key movie scenes with these GI Joe and Cobra Ninja swords. Each sold seperately.
gijoe

GI Joe Movie Release

Hitting UK cinemas on August 14, 2009, “G.I. Joe: The Rise of Cobra” focuses on an elite G.I. JOE team that uses next-generation spy-tech and military hardware to fight the corrupt arms dealer DESTRO and the growing threat to the world from the mysterious COBRA organization.

There’s not many Radio controlled boats out there on the market but this Heng Long Atlantic Yacht RC Boat is a winner when it comes to speed and value for money.

The Atlantic Yacht is a full function Replica Electric Ready To Run RC boat. This large RC boat is the real deal and perfect for rivers, lakes, large ponds and pools and the power is awesome -generated by a size 380 racing motor that can power the boat to speeds of 25-35km/h.

The boat looks great and is fully built, ready to use out of the box. The 2ch controller has a range of about 200m and the boat will run for about 10 minutes of each charge

This RC boat comes with a detailed exterior and comes fully loaded and Ready to Run (RTR). This is a true RC boat that includes all the accessories you need including a pistol grip radio, rechargeable battery, charger and 8 AA batteries.

The Atlantic RC Boat Yacht can bought online and is priced at around £34.99

Browse here for more Toys like this.

A nationwide customer poll was conducted on shopping habits over the Christmas period 2008 when buying toys and games for their children, to see if online shopping behaviour had changed due to the down turn in the economy.

The survey was conducted between October and December and here are a few of the questions that were put to over 2000 customers…

1. Due to the economic climate how will your overall spending habits change when buying Christmas presents?

Spend less:        53%                        Spend same:      38%                        Spend more:  6%

2. Will you be spending less on each present?

Spend less:    59%                           Spend same:     37%                                  Spend more: 4%

3.   How many presents will you be buying for your kids?

1-2 :  12%                   3-4 :     47%                5-7 :     36%        seven or more :  5%

4.  Will you be starting your Christmas Shopping earlier this Xmas?

Earlier:   20%                   Later:  21%                      Same:  59%

5.  What items will you be likely to buy for your kids this Christmas?

a. Toys  (33%)

b. Video Games or console  (47%)

c.  CD’s and Books  (33%)

d.  MP3 and Audio  (18%)

From the poll it was found that spending budgets were dramatically effected by the economic conditions and favoured spending less per present and less on each person this Christmas.

The survey found that people were more active in spending more time online shopping but that was due to shopping around using comparison sites, not because they were necessarily spending more. A clear sign that the credit crunch was driving online shoppers  for bargains. With Woolworths going bust there was also an influx of late shoppers that hit the high streets and paid cash for goods.

Video Games and consoles were also the favoured item this Christmas for Kids. Toys & Video Games had up to 29% of the share this christmas compared to other goods.

Online statistics showed a peak in October where the usual early shoppers and then dropped off again late November with customers holding on for price busting deals, as online retailers realised it was going to be a tough Christmas and having to reduce prices. This caused the shopping to peak more in early December compared to last year and put a lot of mail order businesses under a lot of pressure. The credit crunch certainly triggered a stampede of late buyers for online shopping at Christmas.

There were some regional bias towards shopping online aswell…

Britons are more likely to shop online than our US counter parts with around eight out of 10 of us shopping online at least once a month compared with around six out of 10 Americans.

There were also regional variations in online shopping behaviour. Northern Irish and Scots are more likely to shop online than any other region. North-east England are more likely to use price comparison sites  - either always or nearly always when shopping online, and South-easterners and Londoners are most likely to take advantage of being able to shop online 24/7 for convenience.

North-east england are also more likely to be the earliest Christmas shoppers.

Satisfaction with the customer service offered by online retailers is also significantly higher – 52% of shoppers give internet stores eight out of 10 or better compared with only 27% for the high street stores.

Britons are also becoming increasingly more aware in their online shopping habits with most of us surfing around for the best deals and services. More than 36% of those surveyed said they usually or always use price comparison sites to find goods, while 47% reckoned feedback on retailers from other consumers was influential in the final decision to purchase.

More than half of shoppers polled said they were now more likely to hunt for a range of items online in a bid to save money. A third of those polled said they were planning to do most of their present shopping online this year, while a further third plan to make around half of their purchases online.

MONOPOLY City represents one of the most radical game developments. Say goodbye to green houses and choose from over 80 3D structures including industrial blocks, stadiums, skyscrapers and even parks built in the middle of the board to create a unique game experience.

Build up and watch fortunes grow in this exciting new version. Set the length of game play and start buying and building straight away. Rents can be boosted through investment, but beware of other players sabotaging the game by building hazards including polluting power plants and bring the price of your opponents property down…

An exciting on-line promotional game will be part of the extensive marketing campaign for MONOPOLY City. Consumers will be encouraged to immerse themselves, friends and family into the MONOPOLY City game play, by buying and selling their local streets via on-line maps.

MONOPOLY City will be available from Autumn 2009 and will be priced at around £24.99

Another great baby invention to hit the market recently is the Baby Station - a practical baby seat and play station  for parents that allows your baby to play in a safe and secure environment.

The product has been well thought out designed and gives the independence babies need by supporting your baby in the sitting position, with an integrated protecting harness that can be adjusted to fit  babies from 4  to 18 months old.

Baby can now sit comfortably with the appropiate support and play safe with their toys without having to worry about them crawling off into the unknown. No more having to prop baby up  with cushions and hope that they don’t fall.

Babystation’s play base has also been cleverly  designed to allow the attaching of high chair or suction cup toys. The padded mat, cushion and fabrics can be conveniently removed and are machine washable.

Babystation also helps young babies that can’t sit unaided to develop movement when reaching for toys,  and allows them to build strength and practise their sitting skills.

The BabyStation chair is one of those things that Mums just can’t do without and comes in pink, blue and beige colours.

Babystation can be purchased from major online toy and baby stores and is priced at around £49.95.

Toy Fair London is the only dedicated toy, game and hobby exhibition in the UK with approximately 200 exhibitors ranging from the large internationals to the new start up companies. Providing all visitors with a real overview and insight into a fun, innovative and exciting industry.

Toy Fair is a great opportunity for visitors to touch, feel and experiment with the products of the future. The exhibition is a showcase, a networking opportunity and an ideal event to do great business in an exciting environment.

Toy Fair welcomes:

• Buyers
• Merchandisers
• Licensors
• The media
• Play specialists
• Inventors
• Marketeers
• Designers
• Suppliers to the trade
• Distributors
• Importers
• Agents
• Educational specialists

Toy Fair is a strictly trade event and is not open to the public.

Registration for Toy Fair 2010 will open on September 1st 2009.

Are your children pestering you non stop about having a pet guinea pig or rabbit? And you just know that the novelty will wear off after a few weeks and you’ll end up cleaning the mess and having to look after it when they get bored. Well here is the answer, the mega-intelligent, alarmingly realistic computerised guinea pig.

It replicates the look, feel, sounds and actions of a real guineapig, and he’s just as adorably temperamental. If you don’t play with him he becomes lonely and scared and he’ll sneak off to a dark place. But stroke him and he’ll become ultra-responsive and come running when you call.

Althoughyou can’t take Gupi for walks without them finding some small hole in a fence and disappearing through it, never to be seen again but instead you have a loyal pet, who’ll follow you around when you hold out the carrot. Gupi also uses this for food so you can  give him a quick charge and he’s on his way again.

Gupi does however exhibit the moods of a standard pet, running over when you call him if he’s happy, or running away from sounds when he’s scared. Introduce him to another Gupi and they’ll gradually adapt to each other, become friends interacting merrily as they go. Gupi is one of those toys that you just wont be able to stop playing with.

So in short Gupi is the perfect furry Toy Pet.

Following the success of Igglepiggle and his blanket comes a brand new addition to the In The Night Garden toy range with Sleepy Igglepiggle.

Destined to be a bedtime favourite with parents and children alike, the soft and cuddly Sleepy Igglepiggle plush allows children to recreate the opening sequence from In the Night Garden with their very own Igglepiggle.

Rub Igglepiggle’s hand and a lullaby plays as Igglepiggle’s eyes slowly close. But be sure to concentrate - if you stop before he is sound asleep, Igglepiggle’s eyes will open and he will squeak in surprise!

Sleepy Igglepiggle also comes with a bonus In the Night Garden DVD, featuring 2 full-length In the Night Garden episodes to really set the scene for some sleepytime fun.

Sleepy Igglepiggle will be available in all good toy stores from July 2009 at £39.99.

Shop here for a wider selection of ITNG toys

Meccano’s new Micro Kits are what they say on the box – compact and made up of approx 30 pieces and can be assembled in around half an hour. Great meccano fun!

There are four separate vehicles available separately to make  including the Bi-Plane, Helicopter, Racer and F1 designs, or collect all four and combine them to create your own original meccano vehicle.

These Meccano kits are put together with an Allen Key. The spacing between holes is the same as Vintage Meccano, but the metal rods are narrower, leading to a more compact result.

Suitable for children aged eight and above.

Meccano’s Micro Kits are priced around £3.99 each.

The LG Watch Phone was one coolest gadgets at the CES fair 2009 and is sure to be a hit with avid James Bond fans. LG Watch Phone is due for autumn launch this year.

It has a media player, a camera for video conferencing, video picture-picture calls, a voice recognition command feature -   say music to play your favourite track or make calls by saying the number out aloud.

The LG Watch Phone is compact and looks smart and almost cute at 14mm thick, with a screen that measures 36mm.  With a  metal casing and tempered glass and an option of a leather or carbon fibre strap it promises to be a hit for its 2009 autumn release.

There will be no usb support so you will have to sync your contacts via bluetooth - a small price to pay for ultimate

coolness. LG’s standby battery life is approx 247 hours.

Watch out, this combined phone and watch from LG promises to be a hit in 2009

If you’re not in the know or an incessant gadget geek, the International CES Fair in Vegas is where 2,700 exhibitors spanning 30 product categories, show a plethora of diverse digital electronic devices  - need I say more!

Having missed out on last years CES Vegas  show due to a fault with my alarm clock which caused me to miss my flight, I was on the ball this year with my bomb diving alarm clock. Proof (if you ever needed it) that we can’t survive with out  a few electronics & gadgets in our lives.

And this years CES Vegas was packed with some fantastic leading edge technology for the very near future. Here’s a few gadgets to wet your appetite.

Wowwee Spyball

The Spyball could be your favourite new gadget for 2009 if you want to keep an eye on things (pets or kids) or are just the voyeuristic type.

The Wowwee Spyball is a spherical video camera which shows amazing dexterity and is capable of turning 360 degrees and carrying out stealth movements to creep up on unexpected visitors.

Sony’s Touchscreen Reader
eReaders will ultimately replace the ol’ papyrus, (its just a matter of time) but it’s the Sony Reader thats taken one further step in the right direction.

Whilst the eBook reader is still undoubtedly a technology in its infancy, a touchscreen is a step in the right direction to a perfect ereader that features a full QWERTY keyboard for Wifi book downloading.

Most impressively is the fact that the machine now packs a touchscreen, for finger swiping page turning.

So what’s new with the PRS-700BC Reader compared to the previous model? Well firstly there’s more memory, which will let you store around 350 books. Secondly there’s a much needed backlight, allowing nocturnal bookworms to get their kicks.

Price yet TBC.

Aquaplay Toys are an award-winning toy of Swedish quality design which are great Water Play fun and learning for Children which allow kids to explore the magic of water.

Can water rise? Can water move? Can water carry? How do I move water?

The AquaPlay canal systems allows you to start with a small or a large set and add canal sections and play stations as required.

Plus, there’s a wide selection of AquaPlay accessories – like boats, a water pump, a lifting bridge – to create even more water

adventures. There’s even a fold-and-go feature with some of the sets so kids can take their AquaPlay sets anywhere.

The award-winning AquaPlay system is contructed from sturdy, non-toxic, recyclable plastic and with a three-year warranty, you know it’s built to last.

Aquaplay’s range of Canal Systems design allow systems to be extended by using additional parts inlcuding T-Sections, curves and features like Harbour stations, bridges, locks and playstations that allow kids to play at the same time.

Other Aquaplay accessories include the  funny boats and puppets that inspire the children to creative Fantasy game and role playing.

Prices range from £29.99 RRP for the Aquaplay Lock and Harbour World or the AquaPlay Circle with Harbour & Marina Set at a respectable £49.99 RRP. A larger Aquaplay Lock Harbour Marina Deluxe Set is priced at around £59.95.

The Aquaplay range of toys are available at Toys Games Gifts online.

We are now pleased to announce the release of the brand new Lewis Hamilton Airfix Model Kit! If you have been wondering if you’d ever get the chance to get your hands on the Lewis Hamilton Airfix kit -  well your time has now come.

The new Vodafone McLaren Mercedes Airfix kit lets you build the Formula 1 championship-winning car complete with Hamilton at the wheel.

“Following on from the success of the Santander TV advertising campaign there was much demand for us to create a kit that would be to market by Christmas this year,” said Airfix’s Darrell Burge. “We’ve managed to achieve this by using assets and knowledge within the Hornby team, and have come out with a product that should satisfy the collector and the casual purchaser, who both can achieve a fabulously finished product to be proud of.”

For the purists, it maybe a suprise as the chassis is the MP4-21, which Hamilton used for the Autumn 2006 test that secured his race seat, but the livery is this year’s.

Anyone worried about their ability to do all the intricate sections of painting and assembly or doesn’t like getting model paint on your favourite T-Shirt then have no fear, as it comes pre-painted and there is only 17 pieces in total to put together. All you need is a screwdriver.

The Lewis Hamilton McLaren Mercedes Airfix kit is priced around £24.99.

Buy Now from www.ToysGamesGifts.co.uk